In 2019, Triple M launched the hugely impactful campaign ‘No Talk Day’ to raise awareness of mental health and suicide among men. In 2020 the message was even stronger and the campaign had grown to all 43 Triple M Stations across Australia.
The powerful imagery of Triple M talent was used across Social Media and TV marketing campaigns.
Wednesday 1 July 2020 is Triple M’s No Talk Day. On air all day, on all 43 Triple M Stations across Australia will have NO ADS, NO SHOWS, NO ANNOUNCERS, NO NEWS, and NO TRAFFIC. We’re not talking so you can. Every day in Australia, six men die by suicide. It’s the number one killer of men aged 18-44. Sometimes men don’t talk about what is affecting them, which is why on Triple M’s No Talk Day, right across Australia, we’re not talking. We want you to have that important conversation with the people who matter to you. It might be the most important chat you ever have.